As a heart-centered, service-minded entrepreneur, you want to authentically connect with your ideal clients. In many circles, this is known as “marketing.” Before you shudder and turn away, know you can market in a way that feels great to both your potential customer and you. One tool to create connection and value is publishing a blog.

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When an injury threatens Deborah’s long-time dream of walking the Camino de Santiago de Compostela, she learns valuable lessons about the strength of community.

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Ahhh! What do you do when you suddenly realize you have no blog posts schedule or planned — and you have to post one NOW? Don’t panic! Use one of these easy plan B tips.

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Some people are naturally planners; others aren’t. Those who consistently write and publish compelling blog posts tend to be planners. They use something called an “editorial calendar” to plan what they want to say and when. Learn how creating an editorial calendar for your blog posts will save you time and reduce stress and 5 must-haves that should be in your editorial calendar.

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Before you put fingers to keyboard and launch your business blog, be sure to flesh out the “WHY” first. Already have a blog? Don’t worry complete the three-step process outlined here and then reassess your existing posts.

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